Anja Tylkowski: How a Niche Focus on Horse Insurance Built an Online Empire
Discover the success story of Anja Tylkowski, who pioneered online horse insurance sales in 2006. Learn how targeting a niche market, mastering early SEO, and selling via eBay led to pferd-versichert.de becoming a national leader. This case study offers invaluable lessons for insurance agents, brokers, and InsurTech professionals on digital transformation and niche marketing.…